BassmastHER picks at ICAST 2025

ICAST is always a highlight for the BassmastHER crew — a place where passion for fishing and product innovation collide. This year, we hit the show floor to spotlight some of the coolest new gear, brands that empower women anglers, and the faces behind the excitement.

Representing the BassmastHER crew in style, Anastasia stopped by the Bassmaster booth to help us kick off ICAST 2025 with a splash of personality. We couldn’t ignore this fun fish-print moment — a reminder that fashion and function can absolutely go hand in hand on the show floor.
Found object painting
Crafted entirely from plastics and materials found on the beach, this vibrant artwork stopped us in our tracks — a powerful and creative reminder of the beauty that can come from conservation-minded thinking.
Hull Float by Hobie Eyewear
Floating sunglasses made from upcycled Hobie kayaks. Built with bio-based polarized lenses and recycled materials, they reduce emissions while delivering clarity and performance on the water.
Strike King Hog Father Jr.
This custom collab with Tater Hog is a 7″ swimbait with hand-painted details and tournament-ready performance.
Strike King Tumbleweed
This 12-legged finesse bait adds underwater action and vibration to your rig — a great fit for dropshots or weightless presentations.
Zebco x Warner Bros. Youth Combo
This limited-edition youth combo from Zebco adds a little movie magic to young anglers’ first casts.
Lew’s Custom Pro Reel
Smooth, lightweight, and tournament-ready — Lew’s Custom Pro delivers high-end performance in a premium package.
DHUKE D-Hooker
A simple and safe way to remove hooks without hurting you or the fish — Anastasia gave this one a thumbs up.
A sticker with attitude. “Heads Up, Hammer Down”
Winner of the Best Non-Motorized Boating Accessory at ICAST 2025, this rugged speaker packs waterproof power and concert-level sound for wherever adventure takes you.
Turtlebox Ranger
Compact, magnetic, waterproof — and it still brings the boom. The Ranger is Turtlebox’s most portable speaker yet.
Turtlebox Grande
The biggest, loudest speaker Turtlebox has ever built — waterproof, crushproof, and packed with sound for basecamps and boat ramps.
Duck Camp apparel
Duck Camp showed up with technical outerwear and casual gear built for chasing ducks — or relaxing dockside.
LBP Lithium Batteries
Awarded Best Energy Product at ICAST 2025, LBP’s batteries power up kayak and boat rigs with all-day reliability.
Native Hammer 1210
A new pedal drive, stowable trolling motor, and smart rigging options make the Native Hammer 1210 a serious upgrade.
Z-Man PrawnstarZ LB
This shrimp-style bait features lifelike motion, durable ElaZtech construction, and hand-painted realism.Z-Man SWAG LT Line-Through Swimbait
With 10X Tough durability and line-through rigging, the SWAG LT swimbait runs true at all retrieve speeds.
Boujee Marlin
From wader shorts to sun-safe dresses, Boujee Marlin blends performance and feminine style for life on and off the water.
Power-Pole VISION Marine Display
This glare-free touchscreen system runs your whole Power-Pole setup — and your favorite apps — from one sleek screen.
Huk Sandbar Dress
Coastal comfort meets performance in this travel-ready dress from Huk, featuring a built-in bodysuit, 3.5″ shorts with pockets, and breathable stretch fabric perfect for beach days or dinner dockside.
Huh really showed out this year!